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What We Offer

Practical motion design education tailored for creators and advertisers working across social platforms and digital campaigns in Ireland.

Short-Form Video Animation Essentials

Master the techniques that work on TikTok, Instagram Reels, and YouTube Shorts. We cover timing, pacing, and visual hooks—the core principles that make animated content stop the scroll. Learn how to structure animations for mobile screens and how to build momentum within platform constraints.

  • Frame-by-frame animation principles
  • Hook animations and attention patterns
  • Mobile-first composition

Building Reusable Motion Templates

Create a library of customizable animations you can adapt for different clients and campaigns. We show you how to structure templates so you’re not starting from scratch every time—saving hours on repetitive projects while maintaining creative consistency.

  • Template architecture and organization
  • Color and typography adaptation
  • Cross-platform compatibility

Animated Ad Banner Techniques

Design animated banners that perform on display networks, social ads, and web placements. We focus on file size optimization, compliance requirements, and animation strategies that drive clicks without feeling intrusive. Includes practical examples for static image fallbacks and frame-rate considerations across devices.

  • File size and performance optimization
  • Platform-specific ad specs
  • Animation strategies that convert

Platform-Specific Motion Formats

Understand the technical and creative requirements for each platform. From Instagram’s vertical video specs to LinkedIn’s autoplay behavior to TikTok’s algorithm-friendly pacing, we break down what works and why. Our guides cover codec selection, aspect ratios, and the motion design choices that respect each platform’s audience.

  • Codec and compression strategies
  • Aspect ratio and safe zones
  • Platform-specific audience behavior

Ready to Develop Your Skills?

Get in touch with our team to discuss which resources and guidance best suit your project needs. Whether you’re starting out or refining your workflow, we’re here to help.

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